Benefit’s Pop-up Pub ‘Gabbi’s Head’ and Brow Bar Experience

After having an awful experience with eyebow waxing when I was 17 I decided that I would NEVER have my eyebrows waxed again… six years later and being sick of the constant need for plucking I decided it was finally time to give into my fears and where better than Benefit’s Pop-up Pub, Gabbi’s Head. 

http://blog.benefitcosmetics.co.uk/2014/06/09/the-world-cup-bene-pub/

Whilst the pop-up pub may now be closed, I thought it was still relevant for me to blog about my brow bar experience for those of you that are considering going to a brow bar. The idea of having a brow wax at a Benefit bar instead of in a salon was more appealing to me as I feel like they are potentially more ‘on-trend’, especially as they have just bought out Gimme Brow (which I will review shortly), indicating that they are fully on board with the bigger brow look!

So with that in mind and whilst in London I popped up to Covent Garden in search for the Gabbi’s head. WOW – what a fun and lively place, I almost wish I had gone earlier when England were still in the running for the world cup! Equipped with a cocktail bar, all Benefit products at 10% off and a treatment area, this place is really one of its kind – this is the type of thing that makes me love Benefit!

I’m not entirely sure how much brow waxes usually cost at Benefit as prices vary at each beauty bar (I believe it is ~£18 for a wax and tint) but here a £5 donation to Refuge was suggested – what a great cause!

First of all I had a consultation about how I would like my eyebrows to look; personally I was after big but tamed brows similar to Cara Delevingne. Secondly I was given a tutorial about how to care for my brows and where approximately each section of my brow should be to best suit my face shape. After testing the wax temperature the process began and I must say that it was very quick and painless. After 5-10 minutes the final few hairs were removed by tweezers. At this stage my skin was pretty red so the lady gave me some cooling gel and showed me the results – they looked fabulous (if not a little red!) However, that was soon remedied by Boing industrial-strength concealer. The lady even offered to add some Gimme Brow to thicken a sparse area of hair growth which made my brows look even more fabulous!!

Later that evening my brows were no longer red at all and I actually had a number of compliments on them which was nice. So if you are considering going to a Benefit Brow Bar I would definitely recommend it – they provide a conservative, pain-free service where they listen to your requirements and give priceless advice on maintenance for your brows. This experience has definitely made me switch back to waxing and it genuinely surprised me how much different your overall look can change (for the better) with eyebrows which are shaped to be more complimentary to your face shape.

Have you ever been to a Benefit Brow Bar? If so let me know your thoughts.

L x